Luisa Fernanda Islas, better known on social media as Luisa Ferss, is one of the most recognized Mexican content creators in the industry, with over 10 years of experience collaborating with both national and international brands.
Known for her warm and positive perspective—what she lovingly calls her “magical” point of view—Luisa shares the most beautiful details of life, both tangible and intangible. Through photos and videos, she documents her life, style, travels, beauty tips, and uplifting messages for her mostly female audience.
In 2019, she gave her first TEDx talk, “What Dreams Are Made Of,” where she inspired over 600 attendees by sharing her belief that dreams do come true.
In 2020, she began her music career with the release of her debut single “No Me Busquen.” She now has 9 original songs available on digital platforms and recently performed her single “Sanando y Bailando” live at BRESH in Mexico City.
Since 2022, she has also explored graphic design, from a collaboration with Nespresso México (Nespresso x Luisa Ferss) to designing official merch for music festivals.
In 2023, she starred in the global Barbie The Movie commercial alongside cast members, which was shown in movie theaters across 32 countries. That same year, she moved to Madrid to pursue her acting career. She is currently studying while creating content and sharing her life between Mexico and Spain.
In 2024, Airbnb named her their Mexican Ambassador for the inauguration of the Paris 2024 Olympic Games.
In 2025, she released her first music video and song created entirely in Madrid, titled “Flats Chanel,” marking a new chapter in her artistic journey.
That same year, she will travel to Grasse, France, to study perfumery, continuing to expand her creative universe and deepen her connection with the fragrance world.
